In 2017, Esashi Town was the very first to be nominated as “Japan Heritage” in Hokkaido. “Japan Heritage” is an award recognized by the Agency for Cultural Affairs that tells stories about Japanese culture and traditions through the historical charm and characteristics of the region.

The video is introducing in CG video and animation Esashi’s story of “Even Edo is not as busy as Esashi in May. - The town made prosperous by herring”.